Content & Marketing​​
Experience
Marketing Intern @ Peachy Fitness Yoga Studio - Ann Arbor, Michigan, 2020
• Produced over 60 digital content pieces, including photos and videos, for social media platforms.
• Developed content strategies, designed promotional materials, and managed the studio’s website & social media (Facebook & Instagram) presence.
• Collaborated with business owner to create engaging content for local community outreach.
Social Media Marketing Intern @ RDW Group - Providence, Rhode Island, 2020
• Collaborated with creative team to develop engaging content for local businesses, improving customer engagement through user-centric marketing strategies.
• Wrote copy for Twitter, Facebook and Instagram posts, and developed a content calendar for the Senior Social Strategist to manage workflow for multiple clients.
• Analyzed audience engagement to inform a refined content strategy.
Design Intern @ LPW Design - Remote, 2020
• Assisted the lead designer and business owner in developing an e-commerce and delivery application, conducting research on color theory, design documentation, and visual strategy.
• Supported design projects for a major financial firm, including photo research and executing corporate training video strategies.
• Contributed to digital design solutions by translating research into effective visual concepts and supporting the creative development process.
Courses​
University of Michigan
• Art of the Photo Essay
• Social Networks
• Strategic Marketing
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Boston University
• Design Strategy & Software
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International Center of Photography
• Digital Workflow
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Penumbra Foundation
• Portraiture as Collaboration Workshop​
Social Media​​​
​Instagram
@pbcheese
@phoebe_chase
@spooncam1
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